Stacking the Box in Your Favor, by Shirley George Frazier. All rights reserved.

Stacking the Box in Your Favor

Will you make your gift according to the box size or number of items you’ll include? The answer is your guide to stacking the box in your favor. Here’s how.

Piecing it all together

Choosing items to add to a gift box is similar to solving a puzzle. The one difference is that with a puzzle you know how many pieces are included. The outside box clearly tells you the quantity.

When making a box gift, it’s unclear how many items you’ll include. You start off wanting to add a combination of 10 or even 20 foods and gifts, but because of the box size you often must select less (usually not more) than what’s first chosen.

Favorable flavors

Take a look at the rectangular wooden box featured here. The assortment includes:

  • Merlot wine
  • Wine crackers
  • Fettuccine
  • Tappenade
  • Olive oil
  • Chocolate bar (above the crackers)

The collection represents what you’d create for one person or a couple (versus office staff or a party) for a host of reasons, such as:

  • Wedding night
  • Housewarming
  • Anniversary
  • Relocation
  • Birthday

Stacking the box in your favor

No matter what you select for your box gifts, each item must complement the rest. For example, the fettuccine is tossed in the olive oil, tapenade is spread on the wine crackers, the beverage pairs with the meal, and the chocolate is desert. If the rectangular box was larger, what else would you add? Perhaps a knife to spread the tapenade and two glasses to pour the wine.

Whatever you choose for your box gift needs a theme (such as the five mentioned earlier), and it always has one because of the reason you create it. That theme dictates what you will purchase.

rom there, you begin placing the chosen products in the box. This is the experimenting stage where you decide what will fit where. You also consider which items are heavy, which are fragile, and which are liquid so none of it breaks or crumbles in transit even if you’re the person delivering the gift.

Try not to be overly critical about the gift’s design. If it looks good to you, it’s probably a beautiful gift. Wrap it as you see fit, close the wrapping with a bow, and add a gift tag for the occasion.

Now that you have a better understanding about stack the box in your favor, what is the first theme you’ll put together?

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Shirley George Frazier

Shirley George Frazier is the leading authority on the gift basket and gift box industries. She's the author of numerous books on the topics, speaks at events worldwide, and assists creators to start and grow their gift basket and box businesses. You can reach Shirley by email at sales at giftbasketbusiness dot com.

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